Local Insurance Broker Autoline Insurance Group have teamed up with road safety charity Brake to deliver a hard-hitting campaign to young drivers and passengers in a bid to help prevent the number of deaths and injuries in County Armagh.
A large number of staff from Autoline Insurance Group have been trained as part of Brake’s “2 Young 2 Die” project and last week Autoline delivered a “2 Young 2 Die” at St Pauls with its Year 12 Science group.
The “2 Young 2 Die” campaign uses hard-hitting videos and statistics, along with discussion based workshops, to get key messages on issues such as speed, alcohol and drugs, distractions and the consequences of crashes across to young drivers and passengers.
Autoline Insurance Group is delivering this education to young people throughout Northern Ireland, with the ultimate aim being to help dramatically reduce road deaths and serious crashes involving young people on Northern Ireland’s roads.
Caroline Currie, Sales Director Autoline Insurance Group says: “As a local insurance broker our aim is to make our roads safer for our customers and the wider community.
We have been working with Brake, the road safety charity as ambassadors in Northern Ireland to deliver the ‘2 Young 2 Die’ programme.
This is a perfect fit for us because last year we looked at ways in which we could reduce the number of crashes on our roads while reducing the cost of insurance for young drivers.
The ‘Autoline Road Safe Reward App’ which is currently being used by hundreds of young drivers across Northern Ireland is not only saving drivers money but it is helping to make young drivers better and more aware of their driving behaviour by coaching them to improve their driving score.
The ultimate aim is to help dramatically reduce road deaths and serious crashes/ incidents on our roads through education and monitoring.” Caroline commented “We have been delighted with the uptake in the number of schools who are keen to emphasise the importance of road safety to their pupils.
Autoline thoroughly enjoy delivering the ‘2 Young 2 Die’ workshops and look forward to visiting more schools this year and next”
For further information about how your school or organisation can participate in the ‘2 Young 2 Die’ programme please contact Claire Murphy at Autoline Insurance Group on 028 302 59033.
One comment
Stay safe!
by John Campbell on 02/05/2014 at 12:02 am #